What Are Social Posts?
Our Social Posts provide regular weekly posts across the most popular social media platforms for your business. Regular, meaningful updates to your social profiles can drive engagement and help you establish your presence online.
A social media specialist will create unique copy for each post and take advantage of hashtags appropriately to boost discoverability. Social Posts can benefit nearly every type of business. We currently provide posting for the service industry, retail, eCommerce, and many others.
Note - This Social Posts service does not include graphic design, customized images, GIFs, or videos. You or the client must supply media for posting. These materials are not mandatory, and we can provide a licensed image with each post.
Things to Consider Before You Purchase
Deciding Where to Post
Our team can post to Facebook, Twitter, Instagram, LinkedIn, and Pinterest. You are not required to create new accounts for each platform and post to each.
For example, Facebook offers massive reach and an easy-to-use advertising platform but may require more effort to drive engagement. Image-based platforms like Instagram and Pinterest perform best with more frequent posts and customized graphics.
Research each platform and understand how it could benefit your industry. You can let your social media expert know if you wish to opt out of posting on a given platform.
Creating New Social Accounts
You or the client must create social media accounts/pages before signing up for the service. While an employee can assist with general questions, we do not perform the setup process for you. Additionally, you will receive your first month’s bill regardless of whether or not the accounts are set up. Ensure that you have an active account and can provide the login credentials to avoid posting delays.
Granting Access to Facebook and LinkedIn
While you may provide login credentials to Facebook, it is not necessary. We understand that you wish to protect your security and ad accounts. Therefore, you only need to grant us the appropriate permissions to manage your page.
You can learn how to do this by reading more on the topic here.
Choosing the Right Plan
The Pro plan offers four (4) posts to one (1) social media channel every month. With this plan, your brand will be legitimized and appear active with regular posts, letting people know that the business is always operational.
This plan is ideal for businesses looking to increase their branding and online presence with twelve (12) posts on two (2) social media channels every month. With this plan, your brand will be legitimized and appear active with regular posts, letting people know that the business is always operational.
The Premium plan includes twenty (2) posts to three (3) different social media channels every month.
Finally, the Platinum plan grants you twenty-eight (28) posts to five (5) different social media channels every month. This is the best way for your business to appear legitimate and remain in constant communication with your audience.
Placing Your Order
To select your social posts plan and place your order, navigate to our Fulfillment store page by clicking on the app drawer in the top-right corner. Then, click on Fulfillment Store at the very bottom.
All of our products and services can be found in the left-side column. Click on Social Posts to select a monthly subscription plan. Then, click Buy.
A menu will appear prompting you to select a business to receive this social posts subscription. You can either use the dropdown to select an existing business or click the + button to add a new one.
You will also need to select or add a person to associate with the business. Then, choose whether you wish to send the onboarding to this person or to yourself. Finally, choose whether you wish to send a sub-account invitation to the client.
Then, click Add to Cart. You will notice that the cart icon in the top-right corner of your dashboard will update with the number of items added. When you're ready, click Check Out.
This next page will display your cart total first and foremost at the top of the page. If you wish to add anything else to your order, you can follow the Back to Shopping link. You can also adjust your existing cart such as changing the quantity or deleting an item by clicking the red X.
If you're ready to proceed, click Continue.
You will have one final opportunity to review your order while being asked to enter your payment details. You can select an existing payment method you have on file with the dropdown menu or click Add New Card to enter a new one.
After entering your payment information, click Place Your Order to finalize.
Social Posts Onboarding
To begin your social posts service, our team will need to obtain preliminary information about the business and its social media history.
Check your email for the onboarding document and complete all of the required fields. Be aware that you must provide login credentials for the social media accounts you wish to use. Alternatively, you may be able to grant us partner access on platforms like Facebook and LinkedIn.
After you complete the onboarding, be sure to submit it as soon as possible to avoid delay.
Social Posts Setup & Maintenance
Your initial setup will see us confirming access to the necessary social media accounts. We will also work with you to confirm the types of posts you wish to see. We will also request any media assets you wish to use at this time.
To learn more about this process, click here.
Monthly Social Posts
Monthly social posting works the same as it did during the setup process. With your accounts already in place, we will continue writing the copy and scheduling posts at targeted days and times to receive the most engagement possible.
To improve the results of your social posts, we may reach out periodically to discuss posting ideas and gather additional assets. If we do not receive input from you or the client, we will continue generating and scheduling posts as normal.
Note - You may post on the social accounts yourself in addition to our service. We highly recommend speaking to your project manager to avoid cannibalizing your content. We will work with you to organize a posting schedule that delivers the best results possible.
Billing & Subscription
You will receive your first charge immediately upon checkout. You will receive an additional charge every month on that same date for as long as your subscription is active.
There are no additional charges or fees associated with our social posts service.
Canceling Your Subscription
If you are unsatisfied with your social posts or no longer require it, you may cancel your subscription at any time.
To cancel your subscription:
Log in to your account.
Navigate to Settings. Then, click on Subscriptions at the bottom of the left-side column under Billing Preferences.
Under Other Subscriptions, you can use the dropdown to select the business that possesses the subscription you wish to cancel. On the right where it says Active, click on the three-dotted line to access a sub-menu. Then, click Deactivate.
Upgrading/Downgrading Your Subscription
If you would like to upgrade your current social posts plan to a higher or lower tier, use the instructions above to access your Subscription settings. Then, click Upgrade/Downgrade.
A menu will appear allowing you to compare plans. Your existing plan will say Active Plan. Click Add to Cart under the plan you wish to use and follow the checkout process from there. Note that the setup fee is waived as you only ever need to pay it once per client.