Step-By-Step Guide to Accessing and Reading Website Analytics in Projects
1. Access Applications Menu:
Hover over the navigation bar to the left of the dashboard and select ‘Projects’.
2. Navigate to the Website Tab:
Within the Projects app, select the Website tab.
3. Select Sub-Account:
Identify and select the sub-account you want to review using the column on the left.
4. Access Basic Overview:
An overview of the analytics will be presented at the bottom of the page.
5. Switch to Advanced Analytics:
If you need more detailed information, locate the toggle in the top-right corner of the page and switch it to 'Analytics'.
1. Understanding the Basic Overview
The basic overview presents several essential analytics categories:
Published - Shows if the website is active and ready to connect to a custom domain.
SSL Active - Shows the status of the SSL Certificate that authenticates your website and protects customer information.
Domain Active - Indicates if the website is connected to a domain. Without a connected domain, the website cannot be found online.
ID - A unique identifier for the website, mainly used for internal purposes.
Total Views - The total number of views the website has had since it became active in this account.
Form Submissions - Total count of received form submissions.
Click to Call - The number of times users have clicked the call links.
Map Clicks - The number of times users have clicked on the map to locate the business.
2. Understanding the Advanced Analytics
The Advanced Analytics provide more detailed metrics, charted over a chosen time period:
Select Time Period - Use the calendar at the top of the page to define the time period you wish to review.
Visits - This shows the total number of website visits within the selected time period.
Visitors - This shows the number of unique visitors to the website in the designated time period.
Page Views - This details the total number of individual page views during the designated period.
Browser - This provides the number of website visits from unique browser types.
Operating System - This details how many visits your website receives from unique operating systems.
Breakdown of Visits by Country - This highlights visits by location during the selected time period.
Form Responses - This section lists all of the website’s current form responses.